reblog n.5
(Source: thatscompletelyerrelephant)
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Alexa
(Source: bloodpressures)
Wild Old Spice tries its first interactive video.
Well Old Spice surprises us again. Thank god. It’s wild, it’s complete nonsense, and a joy to watch.
But more than that it continues as an interactive piece. Press keyboard keys and do it yourself. If you don’t Terry will shout at you ‘boring, get out’. Try H and N and then any other one.
A few things spring to mind when looking at this:
Old Spice is good proof that you don’t need to be dull, but right the contrary to sell a product that’s easy to switch…
But more than that Old Spice shows how the advertising language of a campaign can transform over time. Because let’s face it: there is not one idea all the time, it’s the same values constantly reinvented.
So enjoy this new madness:
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London, not UK. A smart #guerilla campaign from #nike #findyourgreatness
Here is probably one of the best ambush marketing campaign for this year’s Olympics.
It features London, but not the one we’re all looking at today. London everywhere. Where everyday athletes #findgreatness. Not the stars, but all of us.
Is ambush fair? Possibly not, but god it’s smart.
Enjoy
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Give us more interactive billboards like this!
Please please please!
Fun, interactive, surprising, and worth talking about, here is a billboard that knows how to catch people’s interest.
Efficient yes but by capturing people’s imagination.
Bravo to Andrew from Breakfast. Those of you who were at HyperIsland conferences in Paris (or in JWT Paris) would have met him.
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When a prime minister appears in an ad.They rarely come that simple.
Great ads have a fabulous truth and simplicity about them. So impressive was the ad that even the then prime minister Tony Blair agreed to appear.
Here is one I remembered today. No idea why. But I can’t resist posting it.
It’s a recruitment campaign for teachers in England in 1997.
Because yes great teachers make a difference. Something we should remember these days…
Enjoy.
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Chaos,water melons and clocks.The origins of creativity
Insights arrive when you less expect them
When the solution arrives, it feels like a revelation
Ever felt this? Jonah Lehrer and moments of inisghts
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